Love it. Tag it. Earn more.
Grow your income by recommending products you already love, from your own store or other brands. Get started with YouTube Shopping in Studio.
Make money your way with YouTube Shopping
With YouTube Shopping, fans can shop products right from your content. Connect your store to feature your own products, or tag products from other brands.
Earn income
Let fans shop your product recommendations. When they buy, you earn commissions.
Grow your audience
Boost discoverability of your content to reach new viewers.
Deepen trust
Help your fans discover products they love with a seamless shopping experience.
43% more clicks than description links
In an experiment, videos in the US with product tags that had timestamps enabled and description links saw 43% more clicks on products than videos with description links alone (Source: YouTube Internal Data, January 2025).
Here's how it works
You can tag products at upload, or edit existing videos to tag relevant products.
Join from YouTube Studio
How to join YouTube Shopping: If eligible, sign up for Shopping tools in the Earn tab of Studio and link your store.
Tag products
You can tag products at upload, or edit existing videos to tag relevant products.
Get paid
Track clicks, sales, and revenue in Analytics.